APOLLO TYRES
GLOBAL COMMUNICATIONS STRATEGY

TRADE & INVESTMENT PROMOTION
BILBAO | SPAIN

Ukrainian Biennale
Mystetskyi Arsenal | KIEV

DLF REAL ESTATE
Gurugram | INDIA

Invest in China Conference
Mayfair | London

Art Bahrain Across Borders
Manama | Bahrain

ORA DEVELOPERS
Islamabad

MUSEUM OF THE JEWISH SOLDIER
LATRUN | ISRAEL

CEO Profiling
World Economic Forum | Davos

Invest in Guinea Conference
Whitehall | London

Good Earth India
V&A Museum | London

Her Highness Sheikha Khawla Bint Ahmed Bin Khalifa Al Suwaidi
SAATCHI GALLERY | LONDON

MASLENITSA, RUSSIAN FESTIVAL
TRAFALGAR SQUARE | LONDON

GLOBAL STRATEGY & COMMUNICATIONS

Curzon PR is a globally focused public relations and marketing communications consultancy specialising in strategy at the nexus of developed and growth markets. We provide our governmental, corporate and cultural clients with applied insight that influences behavioural change and transcends borders.

WHAT WE DO

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Strategy

  • Defining Core Objectives
  • Research-Led Analysis
  • Stakeholder Mapping
  • Messaging Development and Framework
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Capacity Building

  • Process Mapping
  • Knowledge and Skills Transference
  • Training and Team Development
  • KPI’s and Impact Measurement
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Branding

  • Brand Audit
  • Defining Brand Messaging and Direction
  • Development of Brand Identity
  • Full Collateral Delivery
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Crisis Communications

  • Understanding and Assessing Risk
  • Developing and Maintaining a Response Toolkit
  • Crisis Messaging Management
  • Managing Post-Crisis Fallout
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Media Relations

  • Devising a Media Plan
  • Developing Press Releases
  • Global Media Outreach
  • Press Trip Management
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Content Marketing

  • Market Research and Competitor Analysis
  • Online Content Strategy
  • Social Media Management
  • Blog Content Creation
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Event Management

  • Event & Conference Programming
  • Speaker Sourcing
  • Targeted Attendee list
  • Supplier Liaison
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Website Development

  • Define Website Framework
  • Website Design
  • Website Development
  • Optimisation for Responsiveness
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SEO

  • Website Analysis
  • Developing core keyword list
  • Content Recommendations
  • Ongoing Search Engine Optimisation
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OUR EXPERIENCE

All
Government
Corporate
Arts & Culture
  • UK
  • Ora Developers
  • BOFIN
  • Canada
  • China
  • Russia
  • Spain
  • Bahrain
  • Israel
  • Indian Art Week
  • Art kyiv
  • ArtBAB
  • South Korea
  • Japan
  • Ukraine
  • Guinea
  • 12 Hay Hill
  • HPM Developments
  • Malaysia
  • DLF
  • Apollo
  • Elena Schukina
  • Hyper Japan
  • Al Suwaidi
  • Heist
  • Russian Art Week
  • Read Russia
  • Maslenitsa Festival
  • Calvert 22 Foundation
  • GAAB
  • Mystetskyi Arsenal, Ukraine
  • Casa Forma
  • Missoni

LEADERSHIP TEAM

Join the Team

Farzana Baduel

CEO

Farzana Baduel is the founder and CEO of Curzon PR. As a passionate advocate of strategic communications, she champions the power of PR as a dynamic force for building bridges and unifying the world’s voices into a global narrative. She set up Curzon PR in 2009, having previously served as Vice Chair of Business Relations for the UK Conservative Party.

Farzana has been appointed as the resident public relations expert and ambassador for the Oxford Foundry, the University of Oxford’s entrepreneurship centre, where she delivers masterclasses in PR and mentors female entrepreneurs. She is a committed campaigner for the economic empowerment of women. She is the founder of TiE Women (London). TiE is the largest global entrepreneur network in the world.

Farzana is a Chartered PR practitioner who regularly lectures around the world on PR and women leadership and, as a thought-leader, is asked to contribute on the BBC, Forbes, the Financial Times and Al-Jazeera. She has also written for newspapers/publications such as The Guardian and PR Week. Her industry blogs can be found on the PR Insider.

Farzana has been a judge for the Chartered Institute of Public Relations’ PR awards. She has won awards including Businesswoman of the Year at the Muslim Awards 2016, Entrepreneur of the Year at the Asian Women of Achievement Awards 2015 and the Media Professional of the Year at the Asian Media Awards 2014. She donates her time and expertise to various organisations and audiences on a voluntary basis.

Territories and Core Specialties

  • Strategy
  • Soft power
  • Leadership storytelling
  • International Trade & FDI promotion
  • UK, South Asia, Middle East

Adél Steyn

Office Manager

Adel is the Office Manager and is responsible for all HR, Legal and Financial matters. She has experience of managing teams at professional service firms and advocates talent as the most valuable asset for an organisation. She places equal emphasis on hiring on shared values as well as required skill sets.

She has an Accounting degree from the University of Pretoria in South Africa and has been working in the industry for over 15 years. She maintains her continual professional developments to ensure she is up to date with all relevant legislation and best practice.

Prior to Curzon, Adel has worked at TaxClaim Accountants for 8 years as an office manager where her role including managing a high performing team and client relationships.

Territories and Core Specialties

  • UK
  • Office Management
  • HR
  • Legal
  • Finance and Accounting

Nick Cook

Associate Director

Nick Cook has joined Curzon PR as its corporate narrative strategist with particular responsibility for crafting ’story’ for Curzon’s clients. Nick’s strong skill is in turning data – in whatever form – into seamless, highly readable story. An award-winning journalist, writer and technology consultant, Nick brings with him three decades of experience in the ‘narrative strategy’ field. He is an author of twenty fiction and non-fiction books, including several ghost-written Sunday Times bestsellers. As a journalist and a consultant, Nick spent twenty-five years working in, reporting on, and analysing the high-technology arena. More recently, he has focused on taking and distilling highly complex data from the technology and innovation sector and crafting it into clear, meaningful content across a variety of platforms.

Territories and Core Specialties

  • Corporate communications
  • Defence
  • Homeland security
  • Storytelling
  • Middle East
  • UK

Zoya Siddiqui

Account Director

Zoya is an account director and the senior contact for clients. She manages a PR team of specialists to ensure client projects are delivered on time and service level agreements and professional standards are met. She directs and leads PR projects in addition to providing counsel to her clients.

She has led a number of government projects including Bahrain, Spain and China. Her corporate communications portfolio include the conference Davos Decoded in partnership with the Financial Times at 12 Hay Hill, a global public health content marketing campaign affecting 1.1 billion people worldwide and market access strategic communications for Ora Developers headquartered in Egypt with a focus on their real estate project Eighteen in Pakistan.

Zoya graduated as a Bachelor of Arts in English Language and Literature from the University of Sheffield before obtaining her second degree from King’s College London as a Master of Arts postgraduate, specialising in Communications Strategy. As a Public Relations professional, she is a member of the CIPR and maintains her professional learning through CPD.

She has over 5 years experience in PR. Her previous communications role was with Compagnie Financière Richemont SA, the Switzerland-based conglomerate within their Digital PR & Strategic Communications team, where she worked across key subsidiaries, including; Cartier, Montblanc, Van Cleef & Arpels, Vacheron Constantin, and Purdey.

She is editor-in-chief of the PR Insider. The PR Insider blog is Curzon PR’s window on the world of international public relations and marketing communications.

Territories and Core Specialties

  • Middle East, South Asia, UK
  • Content marketing
  • Corporate communications
  • Strategy

Todd Barclay

Consultant

Todd Barclay is an internationally experienced strategist and senior-level client relationship manager. He has worked extensively across politics and the private sector, in a variety of industries, including based in London as the Europe & Middle East Representative for a group of Japanese companies which manufacture and distribute a range of premium arts supplies, design and software products, and has served as an elected Member of Parliament in the New Zealand House of Representatives.

As an MP in the governing National Party, Todd was the Deputy Chairman of three Parliamentary Select Committees – the Law & Order committee, followed by the Education & Science, and Primary Industries committees which he deputy-chaired concurrently. Prior to entering Parliament, Todd gained extensive experience managing government relations and reputational issues as a corporate affairs manager for a large multinational, an account manager at a boutique PR consultancy, and as the political advisor to a senior New Zealand Cabinet Minister. Todd has also held a number of secretarial roles supporting senior Cabinet Ministers, including former Deputy Prime Minister and Minister of Finance, Sir Bill English, and in the office of former Prime Minister Sir John Key.

Todd has a Bachelor of Commerce and Administration, majoring in commercial law and minoring in management from Victoria University of Wellington, and has recently completed the Finance for Executives programme at the London School of Economics.

Territories and Core Specialties

  • Relationship management
  • Strategy
  • Marketing and brand strategy
  • Crisis and reputation management
  • Government relations
  • Education, regional development and tourism policy
  • UK, Europe, JAPAC

Anthony Fisher

Senior Consultant

Anthony Fisher is the founder and managing director of Global Strategy Limited, a company that provides a wide range of strategic and communications solutions to institutional as well as private clients. Anthony is also the director and co-owner of Scythian Limited, a boutique, consultancy firm that gives corporate advice to Ukrainian companies. He was seconded to the Government of Gibraltar as Finance Development Director and has been an advisor to the Maltese Government and is a special advisor to Lord Bell. Anthony plays a crucial role in many non-profit organizations, including the British Ukrainian Society and Youth Music Theatre UK, and uses his vast experience as a barrister, as well as advisor to multiple governments and companies to continue to make an impact worldwide.

Territories and Core Specialties

  • Strategy
  • Government
  • Leadership storytelling
  • Personal branding
  • Russia CIS
  • UK
  • Israel

Maryana Greenberg

Associate Director

Maryana is an associate director specialising in Russia, CIS and Israel. She has worked across government projects for Israel, Russia, Ukraine, Azerbaijan and cultural projects including the Museum of the Jewish Soldier in WWII’ in Latrun, Israel and Mystetskyi Arsenal in Kiev, Ukraine.

Maryana graduated from the Fashion Institute of Technology in New York. Maryana attended the iconic Story seminar with Robert McKee which transformed her approach to public relations. Maryana’s key specialism is the construct of story. She believes storytelling is the most powerful form of communication blending emotional and rational persuasion. As audiences become increasingly different to reach and hold their attention, she advocates an approach to storify communications for greater impact.

Born in the cultural crossroads of Odessa in Ukraine, Maryana has lived around the world including Tokyo, Chicago, New York and now London. She is a passionate advocate of inter-faith initiatives and cultural exchange programmes to bridge a greater understanding between people and across nations.

Maryana volunteers her time and expertise to a number of charitable and arts organisations and advises organisations including the British Friends of the Israel Philharmonic Orchestra, The Chagall Project and the charity Manna working to reduce child poverty.

Territories and Core Specialties

  • Israel, Ukraine, Russia
  • Family offices
  • Government
  • Arts & Culture

Agustin Mouratoglou

Head of Digital

Agustin is Head of Digital for Curzon. He has over 10 years digital experience and is a master of his craft. His specialist expertise spans website development, graphic design, search engine optimisation, online reputation management and data-led online lead generation.

Born in Argentina, Agustin moved to London in October 2013 when he joined the Curzon PR team. His client experience has included government backed projects for Spain, Israel and Bahrain, corporate projects for international listed corporates in India and cultural projects across Russia and the CIS.

He studied Information Sciences at the National University of Córdoba, Argentina (UNC) and continued his learning journey to study Audiovisual communication and cinema at La Metro Escuela de Comunicación. Agustin found his passion for the intersection of technology and design while studying Interactive Design at La Metro Design and Audiovisual Communication College. As the digital landscape is in continuous evolution, Agustin continues to learn to ensure he is up to date with his skill set.

Prior to Curzon, he worked as a web developer and SEO manager across a variety of client projects.

Agustin has subsequently moved back to Córdoba, Argentina and now works remotely for Curzon PR. He was the first member of the team to champion remote working and demonstrated its success and viability.

Territories and Core Specialties

  • South America, Spain, Portugal
  • Web Development
  • Web Design
  • SEO
  • ORM
  • Data-led online lead generation

 

CONTACT US

For New Business Enquiries please contact Farzana Baduel, farzana@curzonpr.com

For General Enquiries please contact Adél Steyn, adel@curzonpr.com

T: +44 (0)20 3637 4830

Curzon PR,
8 St James’s Square,
London SW1Y 4JU

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