Why the arts are good for your soul
We’ve heard it countless times: the arts are a good way to keep a balance between work and life. However, how many people actually…
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The Art of Conducting Public Relations on Both Sides of the Pond
Those of you who are familiar with the The PR Insider may be aware that in the past few months, we have opened up a…
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What is the Difference Between Social Media Marketing and Social Media Relations and Which One Is More Effective?
The impact that social media has had on modern society is undeniable. Over the past few years, social media has rapidly transformed the way…
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Difference Between Media Marketing and SM Marketing?
The impact that social media has had on modern society is undeniable. Over the past few years, social media has rapidly transformed the way…
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New York v London: Where is the Public Relations and Communications Capital of the World?
In our last blog post, we looked at which of these two great cities lead the pack as the world’s premier media hub and…
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Creativity In Business: Does It Matter?
A recent partnership between TIME, the Motion Picture Association of America and Microsoft, polled Americans about the role of creativity in the business workplace, in…
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Food PR | The importance of Food and Drink PR
Public relations is one of the most effective and economical ways of marketing any business, and as we have discussed in previous blog…
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What is The Importance of Food Public Relations?
Public relations is one of the most effective and economical ways of marketing any business, and as we have discussed in previous blog posts,…
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Immersing Yourself in The Arts
The greatest form of human expression is contained in the arts. Stories, poems, plays, they all work together to communicate our cultural landscape. By…
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Digital PR Agency | How The Internet Is Transforming The Way We Do PR
Public relations is a field and profession that has constantly changed over the years. As a field which primarily deals in the way we…
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How The Internet Is Affecting Public Relations
Public relations is a field and profession that has constantly changed over the years. As a field which primarily deals in the way we…
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Public Relations: A History
The Beginnings of PR While the idea of using communications to influence and maintain a positive reputation has been around for centuries, public relations…
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Country Branding: What It Really Means To Represent A Country’s Brand
Country branding is not a new practice. Early examples of country branding include the ‘Cool Britannia’ slogan utilised by Tony Blair and the New…
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What are the benefits of media relations?
Media relation agencies guarantee a level of coverage that consolidates relationships with journalists. Media Relations is a fundamental service for any company seeking to…
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What Are The Benefits of Media Relations?
Media Relations guarantee a level of coverage that consolidates relationships with journalists. Media Relations is a fundamental service for any company seeking to increase its…
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Improving Your Blogger Outreach
There was once a time in which many derided blogging as merely the uglier younger cousin of journalism; an admirable, yet fairly inconsequential pursuit…
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A Quick Guide to Improving Your Blogger Outreach
There was once a time in which many derided blogging as merely the uglier younger cousin of journalism; an admirable, yet fairly inconsequential…
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What Makes A Good Public Relations Agency?
The first step to answering the question of what makes a good public relations agency, is ascertaining what exactly it is a public relations…
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Effective PR | What Makes A Good Public Relations Agency?
The first step to answering the question of what makes a good public relations agency, is ascertaining what exactly it is a public relations…
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Art Gallery Etiquette London
The National Gallery, the jewel in the crown of London’s world leading Art scene has recently announced that it will be revoking its ban…
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Advertising & PR | What Is The Difference ?
One of the most common travails of any Public Relations firm or PR practitioner is that many people tend to be unsure what exactly…
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10 Killer Conversation Starters That Will Never Fail You
First impressions are incredibly important. Whether in your personal or professional life, the first conversation you have with someone is important, and engaging in…
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The 7 Apps Every Business Woman Needs
I find that being a business woman in the modern world can be a tricky task, there are always so many different projects and…
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What is Soft power and Country Branding
Soft power is a concept that confuses many people; it certainly confused me when I first heard about it. I have since learnt more…
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The Art of Conversation Can Be A Masterpiece
Having good conversations is essential to working in Public Relations. I spend a lot of time attending events, launches and dinner parties and with…
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Finding A Career That Fits Best For You
Finding a career that keeps you engaged and excited can be a real challenge, especially in the current economic climate. I am very lucky…
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London Fashion Week & Social Media: marketing match made in heaven
From Friday 12 until Tuesday 16 February London played host to some of the biggest names in fashion, arts and culture for London Fashion…
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Art PR | Allan Forsyth’s Vivid Light exhibition shows us life in full bloom
Thursday the 6th of February saw a cold, rainy night of travel dilemmas for most Londoners but for a precious few there was the…
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Creative PR | How to be creative
It can be difficult to stay creative amidst the hustle and bustle of life, with its busy schedules, long working days and social engagements….
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Finding The Right Balance With Work And Your Life
Running my own business can get truly hectic at times, between the day-to-day basics, the social engagements, client liaisons and the growth of new…
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