On the evening of Thursday 25th April 2019, we partnered with Mishcon de Reya on “Women in Leadership – Reputation Matters” event in London. The audience included high profile female entrepreneurs and senior professionals.
The event started with a drink reception at The Fold, followed by an introduction by Polly McMaster, The Fold’s co-founder. The conversation was led by Emma Woollcott, Head of the Reputation Protection group of Mishcon de Reya and Farzana Baduel, CEO of Curzon PR and Resident PR expert at The Foundry, University of Oxford. A selection of canape’s and drinks were served to the attendees.
Emma and Farzana spoke on the following topics:
Why senior professional women are often scrutinised and criticised more harshly than their male peers
The importance of your reputation and how adverse media coverage and social media can cause significant damage
How to benefit social media to build publicity and personal brand
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