The Streisand Effect and Online Reputation Management
The Streisand effect highlights a crucial aspect of online reputation management (ORM) in today’s digital age: information suppression rarely works. In fact, it can…
Read MoreCrisis Communications
Strategic Communications in Wartime
The Ancient Practice of Propaganda Propaganda is a form of strategic communication involving disseminating information —whether factual, half-true, or false— to influence public opinion…
Read More
How to deal with negative reviews on Glassdoor
According to a Glassdoor study, companies with positive employer branding on the site attract twice as many qualified candidates as those with negative employer…
Read More
Rock, paper, scissors – has privacy now become a trade-off we have to accept?
Isabel Oakeshott had been handed the messages directly by Mr Hancock following her signing a legal Non-Disclosure Agreement (NDA) before writing his last book…
Read More
Dealing with Crisis Communications Today
For business owners all over the world, communication is one of the most challenging aspects of managing a business. It doesn’t matter if you’re…
Read More
How to deal with false information in the media
When a public relations team is confronted with a media untruth about them or a client, action is often wise. If left unchecked, misstatements…
Read More
2 Reasons Companies Should Invest in Crisis Communication Pre-Crisis
There are three stages of a crisis: pre-crisis, during a crisis, and post-crisis. The Crisis Life Cycle; Adopted from González-Herrero and Pratt (1996) Source:…
Read More
COVID-19: How Governments Can Build Trust With The Public By Effective Communication (in 5 Ways)
“Policy and communication choices national leaders make have a measurable impact on the effectiveness of a pandemic response,” writes scientists and public policy experts Christine Crudo Blackburn and Leslie Ruyle…
Read More
4 Lessons Covid-19 Taught Us on Adapting Your Strategy During a Crisis
At Curzon, we have decided to share what we can learn from the Covid-19 crisis as it impacts business and communication strategy. We discuss…
Read More
Managing reputations through integrated communications
A company’s reputation is inextricably linked to its success. Effective reputation management strategies give businesses a major edge in increasingly competitive markets, enabling them…
Read More
The State of Crisis Comms Today
The disturbing images of a male passenger being dragged out of his seat and down the aisle of an over-booked flight in Chicago are,…
Read More
The Royal Wedding – Crisis Communications and Recovery From A Poor PR Stunt
The world is looking forward to the royal wedding ceremony of Prince Harry and Meghan Markle, taking place on Saturday 19th May. As the…
Read More
Crisis Comms 101: Moving on from a PR Crisis
In the digitalised age we live in, news spreads instantaneously a brand can find its self in a situation where it is unexpectedly facing…
Read More
3 Important Skills in Crisis Communications
Three Skills in Crisis Communications that Trump Needs To Know. Last week sparked another crisis communications scenario for Trump’s reputation as Twitter was ablaze…
Read More
Managing a PR Crisis: Online Reputation Management
Every business regardless of size and history is susceptible to the crippling effects of a public relations crisis. As the public has become more…
Read More
Follow us