Davos 2025: Unity in the Age of Uncertainty
The overarching theme of Collaboration for the Intelligent Age takes on even greater significance in a world grappling with chaos and transition. With geopolitical shocks and…
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Stay ahead of the evolving corporate landscape with insights from our public relations firm. We explore key trends in corporate communications, crisis management, and the power of emotional intelligence. Discover how strategic PR can turn challenges into opportunities, and build resilience and long-term value through thoughtful, effective communication.
Is the Global Town Square Dead? The Exodus from X to Bluesky
The Rise and Fall of Twitter’s Global Town Square At its peak, Twitter was the vibrant hub of global discourse. It was a place…
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2024 Reuters Report: Implications for PR & Communications
1. The Erosion of Trust in Media: A Call for Authenticity One of the most notable trends highlighted in the report is the continued…
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5 Main Trends in the Future of Corporate Communications
1. Information Inflation Once we entered the Digital Age in the mid-20th century, there was a substantial and sustained increase in the volume of…
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Is the State of Corporate Activism Filled With Uncertainty?
However, navigating this terrain comes with its own set of ever-evolving complexities. So, what are the current challenges and opportunities that face corporate activism?…
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Building Resilience Through a Corporate Affairs Lens
The corporate affairs function is increasingly broad and continuously evolving. As it concerns itself with all aspects of internal and external communications, it facilitates…
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Difference between Communications, PR and Marketing
Communications, PR and Marketing What is the difference between Communications, PR and Marketing? Communication is defined as the activity of sending and receiving information….
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Navigating the Winds of Change: Key Trends in Global Corporate Affairs
In global corporate affairs, 2023 has brought forth many trends, reshaping businesses’ strategies, priorities, and perceptions worldwide. As corporate affairs professionals, it is important…
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How Corporate Reputation in Crisis can be an Opportunity to Build Long-term Value
Friday afternoons have long been the tradition of receiving the dreaded phone call from a journalist requesting comment on a negative story. Most executives…
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The Power of Emotional Intelligence in Effective Communication
Public relations is all about connecting with your target audience and communicating your brand’s message in a way that resonates with them. Modern consumers…
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Corporate Communications: How to fire people the right way
Laying off employees is never easy for any company, especially in today’s world, where the current tech layoffs are leaving many people jobless. Google,…
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10 books every corporate communications professional should read
Today a reader, tomorrow a leader.” – Margaret Fuller, feminist writer and journalist 1. How to Win Friends and Influence People by Dale Carnegie…
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Effective corporate communication strategies
All businesses communicate – from start-ups to multinationals. They communicate on multiple levels, from straightforward employee engagement and dissemination of information, to crisis communications…
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Corporate PR Profiling
Abraham Lincoln once said that “character is like a tree and reputation like its shadow. The shadow is what we think of it; the…
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Food PR | The Politics behind the US Food and Beverage Industry
The worlds of the food and beverage industry and public relations collided in recent months, with several high profile cases in the United States,…
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